Coca-Cola’s Hilltop Ad: Behind-the-Scenes of ‘Perfect Harmony’
Work-In-Progress: This pilot episode of Meaningful Impact is not yet released. But, since you’re here, you’re welcome to listen as a preview.
True Name by Mastercard
Work-In-Progress: This podcast episode is currently in production. Check back later for a description of the episode and a summary of the lessons learned.
Chillboards by Coors Light
Work-In-Progress: This podcast episode is not yet published. Rather than advertise on traditional billboards, Coors Light chose instead to advertise on roof-top chillboards that were applied with reflective white paint. These innovative chillboards served the dual-purpose of reinforcing Coors Light’s Made to Chill branding while also serving to lower the temperature of the roofs by as much as 50 degrees, thereby reducing the risk of heat stroke among the apartment residents below.
Project Courage (Honda)
Work-In-Progress: This podcast episode is currently in production. Check back later for a description of the episode and a summary of the lessons learned.